Moral Grandstanding: The Dumbing Down of TV Viewers

I hardly watch TV (except occasionally for cable movies and international financial sites) and hardly read local newspapers, unless some events warrant for this.

Having to see some online discussions over an alleged impropriety by a local TV host, I was prompted to read today’s headlines.

To my horror, here is a primetime display of sanctimonious virtuousness!

A renowned Filipina international media artist along with a Solon lectured of the “dumbing down of the viewers”.

From the Inquirer,

“The debate is no longer whether it was child abuse or not,” Wilson said, referring to the widely criticized episode of Revillame’s “Willing Willie” show on TV5 that had a 6-year-old boy gyrating like a macho dancer while breaking into tears for a P10,000 cash prize.

“The facts are plain to see. No one with a sense of respect for another human being can dispute that,” Wilson said.

“The discourse now is how we, as Filipinos, as artists involved in the same industry that created Willie Revillame and shows like his, could have allowed this to go on for as long as it has.”

Acclaimed locally and internationally, Wilson has dozens of productions to her name as actress, director and producer, most famously her lead performance alternating with Lea Salonga in the original West End production of “Miss Saigon” in the late 1980s and early 1990s.

Wow, see that phrase...“could have allowed this to go on”!

The controversial video can be seen here.

Having seen the above, I am quite sure that this doesn’t represent an isolated incident and that there have been many more of these. It’s just that in the past, these alleged immoral acts may have either been downplayed or ignored.

Here is a movie trailer where children dance the OTSO-OTSO—dance steps plastered with “sexual” undertones. The video can be seen here. But where have the moral censures been then?

What’s my point?

The short of it is that all these reek of political miasma.

First, this looks like more of selective condemnation of what looks like a media norm. Many local songs and dance steps have sexual connotations. And they have been performed in various TV programs or movies by children (as the above).

Two, while one may argue that the controversial incident and the trailer are different, which is technically true, this should even expose what seems as even more duplicitous application morality...Trailers are qua advertisement, i.e. meant to promote or sell to the public goods or services (in this case the movie). In short, one could interpret selling amoral behaviour through comedy cum dance scenes to the public. Selling and providing service are two different functions.

So other media programs have the moral license to do this, while others don’t? Who determines which is moral and which isn’t, the Philippine government, the Solon or Ms. Wilson?

Three, this smacks of the extended legal battle between the TV host Willie Revillame and his former employer the ABS-CBN but this time coursed through the public arena, perhaps involving third parties, predicated on moral issues.

Fourth, dumbing down of audiences isn’t just the work of TV programs but of politicians and their accessories in media, as well as, the political cronies who benefit from the current and previous political economic climate.

Dumbing down translates to more political control, more votes and the political appeasement of the underprivileged masses.

History shows that ancient Roman emperors provided free entertainment via gladiator combats and chariot racing and even gave away free bread as a “good way to keep the people of Ancient Rome happy and content with the way the city was being governed.” Moreover Roman emperors used this as a strategy to “keep happy the many unemployed people in Rome.”

See, dumbing down represents an effective political strategy!

Fifth, we go back to Ms. Wilson’s statements.

Again from the Inquirer

Even news reports on TV, she noted, are now “horrifyingly biased and sensationalist,” while noontime variety shows “exploit women and insult our intelligence” and talk shows have become “intrusive, subjective and tasteless.”

When a wife of a politician and two former politicians perform the role as news anchors, who frames the public (through polls) that the only two policy recourse to high (food and oil prices) inflation is either higher minimum wages or price controls—then in this case, I would agree (hands down) with Ms. Wilson, that this represents as “horrifyingly biased and sensationalist”-dumbing down of the audience.

But in contrast to her I wouldn’t even dare imply to impose political control using my sense of morality, or lecture them for their flawed brand of economics, or castigate the gullible audience or voters for buying into them.

That’s because I understand that these grandstanding political demagogues are mostly guided or incentivized by political ambitions (public choice) and the desire to generate self esteem (social signaling) rather than doing genuine social service (which is the work of entrepreneurs).

I would rather say that competition to provide information and knowledge should eventually help determine the truth and expose on the falsehood and pretentiousness from such media based demagoguery.

I would suggest that if Ms. Wilson so indeed desires to help, she ought to put money where her mouth is. And since she is a show producer, she could provide the necessary competition against these inferior, degenerate and manipulative shows rather than just pontificate.

The Filipino consumers, despite their dumbing down, will either eventually see the merits of her quixotic actions or punish her with financial losses.

Ms. Wilson’s comments represents a sweeping indictment not only of the industry but as well as the millions of patrons of the “horrifyingly biased and sensationalist”, “exploit women and insult our intelligence” and “intrusive, subjective and tasteless” shows. She had been unabashed to even say that these shows “insult our intelligence” which seems self-explanatory. (my household help watches some of these shows, so when I have lunch I happen to take a glimpse of these programs, especially the part where girls in skimpy outfits do their renditions--thus, I am partly guilty of Ms. Wilson's accusations)

So whether you agree with her or not, one thing is for sure, she grandstands on her ethical virtues as somewhat superior to the masses (yeah this includes me).

Finally, political grandstanding could be construed as a normal action for politicians.

So when we read from the same article where a Solon proposed that “top ad spenders should sponsor more quiz shows rather than song-and-dance programs that lure in millions of viewers with hefty cash prizes”, I would suggest that this Solon should put up her own private advertisement agency and try to see whether her idealism will be rewarded financially.

Otherwise forcing firms to adapt on what they see as moral, in contrast to opinion of the consumers, is similar to forcing them to close and tantamount to penalizing the economy just to impose their sense of idealism.

In short, restricting people to avail of the option to choose is a form of “slavery”.

The above events are best encapsulated by this poignant and pertinent quote from Michael Bakunin (1867) Power Corrupts The Best (bold highlights mine)

“Nothing is more dangerous for man's private morality than the habit of command. The best man, the most intelligent, disinterested, generous, pure, will infallibly and always be spoiled at this trade. Two sentiments inherent in power never fail to produce this demoralisation; they are: contempt for the masses and the overestimation of one's own merits.”