Markets in Everything: Solar Impulse, the Fuel Less Plane

Speaking of the gush of technological advancements from the deepening of the information age, here is another: the advent of fuel less solar driven airplane: the Solar Impulse

Here is an excerpt from Wall Street Journal (hat tip EPJ)

FOR BERTRAND PICCARD, the idea to build a solar-powered plane capable of circumnavigating the globe was hatched while running on empty. In March 1999, Piccard was on the final leg of an around-the-world journey by hot air balloon—the first-ever nonstop flight of its kind—when his Breitling Orbiter 3 swept low over the Egyptian desert and skidded to a halt on the corrugated plains. As Piccard stepped out onto the hot sand, he checked the fuel tanks mounted on his gondola and got a shock that became a defining moment. "We had left Switzerland with four tons of propane," he remembers. "We only had 40 kilos left! We almost didn't make it. I promised myself that next time I would fly around the world without using any fuel at all."

The 55-year-old Piccard, a trained psychiatrist with a confident, intense manner to match, is adept at making sure there is always a "next time"—no surprise, since he's descended from explorer royalty. His grandfather, Auguste, broke high altitude records in the '30s by designing a balloon with a pressurized cockpit, and later became the inspiration for Professor Calculus in the Tintin comics. In 1960, Piccard's father, Jacques, descended seven miles beneath the Pacific Ocean in another pressurized module to set a deep-dive record that has been matched only twice.

In 2003, Piccard approached European companies to sponsor what has become a $148 million project and began assembling a team of 80 engineers and technicians plucked largely from Swiss universities. After seven years of tinkering, they arrived at a machine with a deceptively simple design: Solar Impulse—with its sleek, clean lines, white-gloss finish and rakishly angled 208-foot wings (bent to increase the plane's stability)—resembles what you might get had Steve Jobs reimagined a child's balsa-wood glider in giant form.

Read more here

The wonders of human ingenuity.